Marketing School
By Selene M. Bowlby in Marketing on December 12th, 2007
This week’s find is a great one, and should be of particular interest to anyone trying to get their small business off the ground!
Naomi Dunford over at Itty Biz has recently posted a number of topics in a new series titled Marketing School. Naomi has a great writing style - it certainly does NOT feel like school, lol. She teaches many important aspects of starting (or beefing up) your business, including topics such as:
- What is a USP (Unique Selling Point)?
- How to Build Your Own USP
- Identifying Your Target Market
- and much more…
It’s definitely worth a read - I’ve learned a lot from the articles so far, and am anxiously awaiting the next post. I believe there will be approximately 30 articles to the series once it’s complete.
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December 12th, 2007
Hey! Thanks, that’s so cool. I’m glad you’re enjoying the series. It’s a lot of fun to write, too…
December 16th, 2007
@Naomi - You’re welcome! I’m finding these articles to be a great resource. I hope this post helps point a few more people in your direction as well.