Case Study: The Kilpatrick Company
Posted by Selene M. Bowlby on May 13th, 2008 / Add Comment »
The Kilpatrick Company, based in Boynton Beach, Florida, has been in the Irrigation and Landscape business since 1958. This year marks the Kilpatrick Company’s 50th Anniversary. To coincide with this milestone, they wanted to drastically update their web site and give it a modern look and feel.
The company approached me in late 2007 to request a re-design of their existing web site. Their old site had been around for a while, and it was time for a change - both in terms of design, as well as the features and information that they offer to both new and old customers, alike.
About the Company
With thirteen locations, and growing, The Kilpatrick Company specializes in Irrigation and Landscape Products, as well as Turf Equipment. The web site currently focuses on their three main divisions:
- KILPATRICK Irrigation & Landscape Products
- KILPATRICK Turf & Commercial Equipment
- KILPATRICK International
“The Kilpatrick Company has been established as one of the largest distributors of turf care equipment in the world with customers in over 35 countries. The company has been named the Distributor of the Year several times by Jacobsen/TEXTRON.”
Project Details
Client: The Kilpatrick Company
URL: www.kilpatrickco.com
Site Launch: March 2008
Project Scope:
- Web Site Site Design
- Front-End Web Development
- Flash Header Animation
- Valid Standards Compliant Tableless XHTML / CSS
- Continued Site Maintenance / Updates
Before

It had been some time since The Kilpatrick Company had re-designed their web site. The old site was much more conservative in nature, featuring a “safe” white background. The old design was based on the shades of blue and green found in the company logo.
After

The main objective for this project was to design a web site for The Kilpatrick Company that has a professional and corporate feel, while still maintaining the company branded blue and green color palette. After a complete overhaul, the site now has a modern edge to it, with colors that “pop” - all while maintaining a clean and simple style.
New features of the site include a flash header animation on the home page - which rotates through images of the company’s three main divisions - as well as a calendar of events, voting poll, and store locator.
As part of regular site maintenance, I update the company’s Bonus Buy’s on a monthly basis, as well as periodically add new locations and make other minor content changes. Site development is not 100% complete yet - there are a few areas, such as the FAQ, that the company is still working on creating content for (I’ll be adding this to the site as it becomes available).
Client Testimonial
It was nice working with iDesign Studios.
Thank you for your hard work in creating our website. Everyone likes it and they are happy with it. We look forward to continuing to work with you.
Thanks again!Angela P. Thomas, Marketing Manager
The Kilpatrick Company
How Can I Help You?
If you like what you see, please don’t hesitate to visit the main business site - iDesign Studios - to view the complete portfolio, full list of services, or to contact me directly for more information.
I look forward to hearing from you!
Tags: case study, flash, kilpatrick company, Portfolio, Web Design, web development








